Programming a Classical Season
My mandate from the beginning was clear and concise: TownMusic’s programming should reflect my musical interests. A live iPod playlist, if you will. Well, my interests are broad and evolving! What can I say? Nine seasons in, I’ve seen the development of an audience that comes for an experience. We’re lucky, in this sense, to be tied to an organization like Town Hall Seattle, which fosters community discussion and debate around issues important to Seattle. This spirit of engagement naturally flows over into the music series, and has prompted me to explore musical connections that might not be obvious based on traditional metrics. When an audience member leaves one of the TownMusic concerts, I want them to have had an experience that generates curiosity and excitement. Hopefully, they will have been surprised at some point, whether by unknown sounds or their own reaction to something of which they previously had a different expectation.
But how to do this without having a total mishmash of unrelated projects? There are several things which remain consistent from season to season: